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What
Advanced Sales and Marketing Together. A tool to collect, analyse and manage customer data and information at every stage of the customer experience.
Why
Organisations can better understand their customers through their data. Whether making a purchase or seeking technical support, sales and marketing teams need structured data to communicate and build valuable relationships and experiences with their customers.
How
Integrates the internal database on sales and products with data from online and offline sources in real-time to create a unified view of the customer and fuel highly personalised omnichannel campaigns.

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